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Marketing Awareness PDF 9

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Hello Readers,

This is another sheet on Marketing Awareness Question. This material is based on general marketing awareness questons. Marketing questions are important for IBPS specialist exams and for SBI SO.

List Of Questions

Marketing Awareness Set 9

1. Which of the following is not correct with regard to marketing?
a. Marketing is a Management Function
b. Marketing is a Philosophy
c. Marketing is not related to Business Activity alone.
d. Marketing means selling.
e. Objective of Marketing is to achieve customer satisfaction.

2. Which of the following is a part of Marketing Management?
a. Identification of Business Opportunities
b. Understanding the Customer needs
c. Producing according to customer needs
d. Delivering as per Customer convenience
e. All the above

3. If Surf-Excel is three pack sizes and two types of packages what is the product depth?
a. Two
b. Three
c. Six
d. Eight
e. Nine

4. For promotion under 4P which aspect is not taken into account?
a. Advertisement
b. Sales Promotion
c. Sales Force
d. Public Relations
e. None of the above

5. In 4P model for marketing, the place relates to which aspect?
a. Distribution
b. Production
c. Transportation
d. a & c
e. b & c

6. What among the following is the feature of experienced goods?
a. These are intangible
b. These cannot be packaged
c. These cannot be touched
d. These can be evaluated only after use
e. All the above

7. A Brand name is?
a. A Symbol or a design for the purpose of identification.
b. Its legal version is trademark
c. It is given legal protection
d. All the above
e. None of the above

8. Rural Markets are
a. Homogeneous
b. Heterogeneous
c. Organized
d. Un-organized
e. None of these

9. When very little is known about the problem being examined, which type of marketing research is done?
a. Exploratory Research
b. Descriptive Research
c. Casual Research
d. Predictive Research
e. None of these

10. It is difficult to measure the morale of the sales team directly because
a. It is a tangible state
b. It is an intangible state
c. Employees hide the truth
d. All the above
e. None of these

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